Technical Sales Organization


45 Years Serving Advanced Electronic Markets

Kruvand Associates is a technical sales organization, focused on Interconnect, Passive and Electromechanical manufacturers, with a special emphasis on EMI / RFI and Thermal solutions, embedded systems & Displays, circuit protection, active components, materials & packaging.

Founded in 1971, our employee-owned corporation, ensures longevity of our associates, and positions us in the marketplace, to maintain and develop lucrative, long-term partnerships. Our sales people have years of experience in this high tech industry and are very experienced and used to working with multiple CRM tools daily such as Salesforce.com.

We are extremely thorough with documenting our design activity, and work side by side with our Distributor partners to assist in registering designs and assisting them with getting critical information they need from our manufacturers we represent. We have a huge data base and do extensive marketing. Our valued customers have depended on us to assist with Design Services, and help them by assisting in all aspects of design to delivering components fast for their Quick Turn prototypes.

Mission Statement


To provide exceptional service and value to our customers and manufacturers and distributors, and to build long-term relationships that lead to profitable partnerships.

Our Commitment


Our dedication to our manufacturers, customers, and strategic distribution channels, provides us with lasting relationships, and an unsurpassed reputation in the industry.:

  • Over 15 Qualified Outside Sales Account Managers
  • 13 Inside Sales & Customer Service professionals
  • Provide complete documentation, order confirmation, detailed sampling and validation process
  • Comprehensive tracking system

Company News


Expanding in 2016

Kruvand expands its inside sales team and a regional location in Matamo..

Kruvand Launches New Website

We have launched a new website to further showcase our product lines, d..

 

U.S. Team

Robert Logan

CEO & President


Native of Dallas and has been selling electronic components and systems in the Dallas North TX market since 1979.

Dallas, TX
Phone: 972-437-3355

George Benson

Vice President & Field Sales Representative


George brings with him over 25 years in technical sales and management experience in electronic component sales.

Austin & San Antonio, TX
Phone: 512 454-1111

Karen Sutherland

Vice President & Field Sales Representative


Karen joined Kruvand Associates in 1995 and has 30 years of experience in the electronics industry. She is a Vice President of the company.

Dallas, TX
Phone: 972-437-3355

Tobi Cornell

Vice President - Distribution & Field Sales Representative DFW


Tobi entered the industry as a TCU grad in 1994, and joined Kruvand in 1999. She is VP-Distribution and also handles select accounts in the DFW area.

Dallas, TX
Phone: 214-886-4101

Jim Clark

General Sales Manager / Field Sales Engineer


Jim has 30+ years of sales and management experience in the electronics industry and is in his 14th year at Kruvand!

Dallas, TX
Phone: 972-437-3355

Beckie Hartenstein

Inside Sales Manager


Beckie joined Kruvand Associates in 1999 and she has over 20 years of experience as a manufacturers' rep.

Dallas, TX
Phone: 972-437-3355

Adan Romero

Field Sales Representative


Adan joined Kruvand in 2013, prior to Kruvand spent 5 year at Avnet, as an AM.

Mexico / USA
Phone: 011-521-656-218-7338

Amanda Petty

Inside Sales - Oklahoma & Arkansas


Amanda joined Kruvand in 2014 and brings over 15 years of sales experience in multiple industries.

Dallas, TX
Phone: 972-437-3355

Bill Hendrix

Field Sales Representative


Bill has over 30 years of technical sales and management experience within distribution and the manufacture rep industry in multiple markets.

Houston, TX
Phone: 281-431-1989

Cindy Crawford

Inside Sales


Cindy has 19 years experience in inside sales/customer service within the electronic manufacture rep industry.

Dallas, TX
Phone: 972-437-3355

Dawn Clark

Inside Sales


Dawn has a strong background in selling Semiconductors and other technology products in this industry
for several years.

Dallas, TX
Phone: 972-437-3355

Dean Bower

Field Sales Representative - Oklahoma & Arkansas


Dean joined Kruvand in 2015 and has 50 years experience in the Electronics Distribution and Representative business.

Oklahoma & Arkansas
Phone: 479-755-7348

Dee Woolf

Inside Sales


Dee Woolf Joined Kruvand in April of 1997. She has 22 years of experience in Inside Sales/Customer Service in a Manufacturers' Rep. Six months experience at a Distributor.

Dallas, TX
Phone: 469-330-5917

Ed Park

Field Sales Representative


Edwin Park brings with him over 30 years of technical support and solutions and business development in electronic component sales.

Dallas, TX
Phone: 972-437-3355

Kelly Karnafel

Inside Sales


Kelly relocated from Southern California to Texas and joined Kruvand Associates in 2010.

Dallas, TX
Phone: 972-437-3355

Lana Gerwig

Customer Service


Lana joined Kruvand in 2003 and brings over 40 years of experience in the electronics industry.

Dallas, TX
Phone: 972-437-3355

Mary Perkins

Field Sales Engineer


Mary joined Kruvand in 2015 and holds a BS EE Degree, has many years of Engineering Design, Manufacturing and Technical Sales.

Dallas, TX
Phone: 972-437-3355

Nicole Shively

Data & IT Administrator / Itinerary & Travel Extraordinaire


Nicole joined Kruvand in 2006, and she has over ten years of accounting/data management experience.

Dallas, TX
Phone: 972-437-3355

Rob Curtiss

Field Sales Representative


Rob has 20 years of experience in technical sales; he joined Kruvand in 2015.

Austin & San Antonio, TX
Phone: 512-560-0204

Mexico & Central America Team

Félix Cabañas

Territory Sales Manager - Country of Mexico


Felix Joined Kruvand in 2011 and has 16 years of Experience in the Electronic Industry in Mexico with a background in Distribution.

Mexico
Phone: 011-52-33-3671-4159

Adan Romero

Field Sales Representative


Adan joined Kruvand in 2013, prior to Kruvand spent 5 year at Avnet, as an AM.

Mexico / USA
Phone: 011-521-656-218-7338

Alejandro Gutierrez

Field Sales Representative


Alejandro joined Kruvand de Mexico in 2007. He has 15 years of experience in the industry in different areas (Contract Manufacturers, Human Resources, Purchasing, Sales).

Mexico
Phone: 011-52-33-3671-4159

Ana Luisa Camacho Cota

Inside Sales Manager


Ana joined Kruvand in 2005. She has 17 years of experience in the electronics industry (Contract manufacturer, Independent Sales Disty and Manufacturer Rep).

Mexico
Phone: 011-52-33-3671-4159

Cesar De los Reyes

Field Sales Representative


Cesar joined Kruvand in 2014, prior to Kruvand spend 5 years at Arrow in Guadalajara, as an AM.

Mexico
Phone: 011-52-55-6295-5310

Edgar Sierra

Field Sales Representative


Edgar joined Kruvand in 2016 and brings over 15 years of experience in the Electronic Engineering segment in Mexico.

Ave. Carlos Salazar #45, Mexico
Phone: 868-123-197

Ietzy Moreno

Inside Sales


Ietzy joined Kruvand in 2014. She has 15 years of experience in Purchasing / Sales (Electronic industry).

Mexico
Phone: 011-52-33-3671-4159

Jessica Narvaez

Inside Sales


Jessica joined Kruvand team in 2009. She has 13 years of experience in the electronic industry.

Mexico
Phone: 011-52-33-3671-4159

Joselyn Brito

Inside Sales


Joselyn joined Kruvand in 2015. She has 6 years of experience in the electronics industry (Program Management, Customer Service & Inside Sales).

Mexico
Phone: 011-52-33-3671-4159

Juan Carlos Riquer

Field Sales Representative


Juan Carlos has over 18 years of experience in technical sales, he joined Kruvand in 2011.

Mexico
Phone: 011-52-33-3671-4159

Luis Castellanos

Field Sales Representative


Luis brings to the Team over 16 years experience in the Electronic Industry an has spent over 11 years with Kruvand.

Mexico
Phone: 011-521-811-155-8425

Luis Coronado

Outside Sales


Luis Join Kruvand 2015, has experience in sales, customer service, Manufacturing operations.

Mexico
Phone: 011-52-33-15-34-8880

Marco Brambila

Field Applications Engineer - Country of Mexico


Marco brings over 10 years of experience in the Electronics Industry, focused on design and manufacturing engineering, he joined Kruvand in 2014.

Mexico
Phone: 011-52-33-3671-4159

Martha Maginniss

Inside Sales


Martha joined Kruvand de Mexico on 2003 and she has over 15 year of experience.

Mexico
Phone: 011-52-33-3671-4159

Natalia Espinoza

Inside Sales



Phone:

Connect with Us

At Kruvand Associates, we stay engaged with our industries, clients, distributors and manufacturers. We actively participate in our trade associations and stay connected with new product information through your choice of social outlets

 

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